Privacy Policy

Sprints & Sneakers – Privacy and Data Protection PolicyΒ 

Last updated: November 19th, 2020

Sprints and Sneakers values your privacy and respects any concern you might have over the matter. As a growth hacking agency, we are well aware of the importance of data protection and we strongly believe the responsible use of data is vital for both business growth and the creation of strong relationships between brand and consumer.Β 

Our Privacy Policy describes the types of personal information we collect, how we may use the information, with whom we may share it, and the choices available regarding our use of the information. You will also find our Data Protection Policy, those measures we take to safeguard personal information, how long we retain it, and how individuals can contact us about our privacy practices, and exercise their rights.

The terms β€œwe”, β€œus” and β€œour” refer to Sprints & Sneakers, Niasstraat 35 – 37, Amsterdam, registered with the Chamber of Commerce under number 74326740. The terms β€œuser”, β€œyou” and β€œyour” refer to site visitors, customers, and any other users of the site. The term β€œpersonal information” is defined as information that you voluntarily provide to us that personally identifies you and/or your contact information, such as your name, email address, and phone number.

1. What kind of data do we collect?

We collect the following information that you provide to us:

  • E-mail address
  • Name
  • phone number
  • IP address
  • Communication between S&S and you (we may send you service-related e-mails)

Logfile information

We only collect information that your browser sends when you visit our website when this is necessary for the proper functioning of the website. The appropriate functioning of the website means, in particular, the protection of the website against actions that may endanger the safety of the website and of your computer. This log file may contain information such as your IP address, browser type, browser version, the pages of our website you visit, the time and date of your visit, the time you spend on these pages, and other statistics.

Analytical services

We use third-party analytical services. These help us measure our website traffic and trends. The tools collect information sent by your computer, our website, the web pages you visit, add-ons, and other information that helps us improve our website. These tools use β€œcookies”. These are simple text files that are stored on your hard drive or in the memory of your computer. Cookies cannot damage your computer or the data on your computer. Cookies anonymously collect information about your log information and log behavior. We use this information with information from other Users. This makes it impossible for us to identify you as an individual. We use Google Analytics for our analytical services. Google Analytics installs a permanent cookie in your web browser to identify you. As a result, your data is shared with Google. We only share data with Google that we are allowed to share with Google based on the GDPR. You can completely prevent Google Analytics from recognizing you by disabling cookies in your browser. We also use Mixpanel to analyze behavior on our web page. Please check our cookie policy for more information.

Online Tracking and Interest-Based Advertising

S&S uses remarketing services to advertise on third party websites after you visit our website. This means you may see our ads on other websites or mobile apps because we, and third parties we work with, use cookies to optimize the ads that are shown based on your previous visits. With your permission, we use the following remarketing services:

Google: Google Inc provides Google Ads remarketing service. We only use Google Ads remarketing service when you permit us to do so. You can then disable Google Ads remarketing by withdrawing your consent. You can remove this permission for Google Ads in the same place where you have permitted the placement of the cookies required for Google Ads remarketing.

For more information about Google’s privacy policy, please visit the following page:

To learn how to opt-out of ad network interest-based advertising please visit (or for US visitors).

Other tools we use for re-marketing are Facebook (pixel) and Linkedin (insights).

2. How do we use this information?

We use all information we collect to support and improve our website by:

  1. Determine, improve, test, and view the effectiveness of our website;
  2. View statistics such as the number of visitors and traffic to the website;
  3. Fix or diagnose technical problems.
  4. Acquisition purposes

3. How is this information shared?

We will not rent or sell your (personal) data to third parties. We do not disclose personal information we obtain about you, except as described in this Online Privacy Notice. We may share your personal information with service providers who perform services on our behalf, such as hosting this Site or data analytics, for the purposes described in this Online Privacy Notice. We do not authorize our service providers to use or disclose the information except as necessary to perform services on our behalf or comply with legal requirements.

We also may disclose information about you (1) if we are required to do so by law or legal process (such as a court order or subpoena); (2) in response to requests by government agencies, such as law enforcement authorities; (3) to establish, exercise or defend our legal rights; (4) when we believe disclosure is necessary or appropriate to prevent physical or other harm or financial loss; (5) in connection with an investigation of suspected or actual illegal activity; (6) in the event we sell or transfer all or a portion of our business or assets (including in the event of a reorganization, dissolution or liquidation); or (7) otherwise with your consent.

4. How long will your personal data be retained by us?

We will retain your personal data only for as long as is necessary. We maintain specific records management and retention policies and procedures so that personal data are deleted after a reasonable time according to the following retention criteria:

  • We retain your data as long as we have an ongoing relationship with you (in particular, if you have an account with us).
  • We will only keep the data while your account is active or for as long as needed to provide services to you.
  • We retain your data for as long as needed in order to comply with our global legal and contractual obligations.

5. Change of control

When S&S, or part of it, is sold, transferred, or our assets are transferred to another organization (for example, as a result of a merger, acquisition, bankruptcy, dissolution, or liquidation), data collected through the website may be sold or transferred goods. The buyer or transferee will have to follow the agreements in this Privacy Policy.

6. Legal request and prevention of damage

Based on a legal request, we are entitled to access and store and share your information in response to a lawful request (such as a search warrant, court order, or subpoena). We are also entitled to keep and share your information when we believe it is necessary to detect, prevent, and report fraud or other illegal activities and to protect us, you, and others. Information we receive about you may be accessed, edited, and retained for a more extended period when necessary because of a legal request or obligation, an investigation related to our terms, policies, or otherwise to prevent damage.

S&S has taken appropriate technical and organizational measures to protect your data against loss or any form of unlawful processing. We use security measures to ensure that information is secured through the website. However, S&S cannot guarantee that the information on the website will not be opened, revealed, changed, or destroyed. You are responsible for managing the e-mails between you and S&S at all times. We are not responsible for the functionality, privacy, or security measures of any other organization.

7. International transfer

Your information can be transferred and maintained on computers and servers located outside the Netherlands and the EU and where data protection laws may differ. We make every effort to ensure that even when your data is processed outside the EU, it is processed legally correct and care outside the EU.

8. Retention period

By the GDPR and other relevant legislation, S&S does not store personal data longer than is necessary for the realization of the purposes for which it is collected or processed. If you would like more information about how long your specific personal data is stored, please contact

9. How We Protect Personal Information

We maintain administrative, technical, and physical safeguards designed to protect the personal information we obtain through the Site against accidental, unlawful or unauthorized destruction, loss, alteration, access, disclosure, or use.

10. Children’s privacy

Our website does not specifically and knowingly request information from individuals under the age of 16 (β€œChildren”). If we learn that we have collected personal information from children without their parent or guardian’s permission, we will take steps to delete it from our servers. If you suspect that your child has provided us with personal information without your consent, you can contact us at If you, as a child, have left personal data on our site and you want to delete it, we will endeavor to delete this data. If you suspect that you have provided personal data to us as a child, please contact us at

11. Third-party applications, websites, and services

We are not responsible for the practices of any third-party applications, websites, or services linked to or from our website, including the information or content attached. Our Privacy Policy does not apply when you use a link to move from our website to another application, website, or service. Your conduct on a third-party app, website, or service, including those that have a link on our website, is subject to the rules and policies of the third party.


Under EU data protection law we are required to advise you on the legal basis for processing your personal data. Your personal data is protected by the GDPR, that provides you with certain data subject rights, please check the β€œyour rights” section on our cookie policy.

If you want to inspect your data, if you’re going to change or delete your data or if you want your data to be transferred in whole or in part to you or a third party, you can contact S&S by sending an e-mail to hello @ or send a letter to:

Sprints & sneakers

Niasstraat 35-37

1095 TV – Amsterdam


S&S may adjust or update this Privacy Policy from time to time. You are therefore advised to consult this Policy regularly. Amendments to this Privacy Policy will take effect when they are published on this page.


If you have any questions about this Privacy Policy, please contact S&S by sending an e-mail toΒ